Principled Performance provides a modern point of view and disciplined approach to business. The definition above can be elaborated in four parts:
- Achieve Objectives includes setting appropriate and intentional objectives (luck doesn’t count) and demonstrating measurable achievement.
- Addressing Uncertainty includes the consideration of both threats and opportunities; risk and reward as the uncertain future unfolds.
- Acting with Integrity means honoring one’s word including both mandatory obligations (laws and regulations) and voluntary promises (contracts and other items) .
- Reliably applies to all of the items above and requires: